Enhancing User Experience – The Peak-End Rule

(foxgibbon.com)

3 points | by bytmo 9 hours ago ago

4 comments

  • AIFounder 8 hours ago ago

    Great article. But how does it apply to software products? In most cases people mention that usefulness trumps UI/UX. I believe that as well but not entirely. You could have competitors providing the same service, but customers would prefer a specific competitor based on their UI. On the contrary, if your product is more useful and provides a better service despite lacking in UI/UX, your customer retention rate could be even higher. From my experience I think OpenAI has a much better UI than perplexity. But Perplexity somewhat seemed more useful and provided accurate information, hence I switched over to perplexity more frequently for research. All in all, I think usefulness trumps both UI and UX. I'm building an AI health assistant, and I came up with this illustration representing a human's face to keep users more engaged with the AI. Someone on twitter mentioned that it was mesmerizing, but I go for mesmerizing and useful. You can check it out for yourself: https://chatdoc-xi.vercel.app

    • bytmo 7 hours ago ago

      Thanks, that's a great point. I agree that usefulness is a big part of it too, but there is a balance. A useful feature that is clearly explained and is laid out in such a way that it is intuitive to the user, may not need to perform as well as a better feature with poor UI / learnability. Also cool app, that does seem like a useful idea and it has a nice clean UI.

  • 9 hours ago ago
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  • 8 hours ago ago
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